BuySellAds Features AppCraver.com in iPhone App Advertising Marketing Pack for iOS Developers

(PRWEB) November 22, 2011

AppCraver.com, one of the foremost iPhone application review sites, is excited to announce that developers who need to market their apps now have an easy way to reach a broad online audience with a single media buy. Popular ad sales platform BuySellAds.com has created the iPhone App Starter Bundle to help advertisers find the most important iPhone websites for launching new products or getting additional exposure for established apps.

Releasing an app can be a stressful experience for developers seeking to earn profits from their labor. Its critical to generate publicity immediately following an apps release and the App Starter Bundle is designed to help do that.

Launching a new product in the App Store can be an exciting time, but it's also nerve-wracking, explains Barbara Holbrook, managing editor of AppCraver.com. For many independent developers, it's the first time they have ever had to plan a marketing strategy. The iPhone App Starter Bundle is an excellent way to kick-off a DIY ad campaign. It is expressly built for generating the most buzz on a budget, because it includes the top sites covering iOS news and iPhone applications.

The iPhone App Starter Bundle recommends six essential iOS websites, including AppCraver.com. With a bundled purchase, independent developers can achieve a more powerful marketing strategy for app advertising by appearing on multiple channels across the Internet.

The Bundles are built by hand by one of our staff, explains Mathew Kammerer, Ad Packs and Yoggrt Manager with BSA. They focus on quality sites that would make a great impact for advertisers looking to target a specific group.

With the app advertising bundle, developers can expect their ad to be seen by more than six million potential buyers in one month. The inclusion of AppCraver.com brings approximately 150,000 more viewers to the marketing mix.

For more information or to find the top iPhone app reviews, visit AppCraver.com. Developers looking to advertise their application can visit http://apcrv.co/buy-ads for a site overview. Or, get started quick with the iPhone App Starter Bundle at http://buysellads.com/buy/bundle/id/19.

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How Can Developers Program Fun into Computer Games?

Los Alamitos, California (PRWEB) August 22, 2011

How can developers create fun computer games while also incorporating the right set of features and making them reliable, maintainable, and robust? The September/October issue of IEEE Software on Engineering Fun tackles that challenging question from several perspectives.

Games tap into psychological, aesthetic, and social pleasures that are extremely difficult to quantify and predict in a computer science context, note guest editors Clark Verbrugge, a McGill University computer science professor, and Paul Kruszewski, president of GRIP Entertainment.

Properties like being addictive, providing fun, and offering social validation are imprecisein marked contrast to the myriad technical and software elements that go into creating a game. That makes game development an active area of research both for game development companies and academics, Verbrugge and Kruszewski say.

The guest editors have done an impressive job of compiling articles that cover a gamut of issues related to the engineering underpinnings of an incredibly vibrant and economically successful domain, said Forrest Shull, editor in chief of IEEE Software and a division director at the Fraunhofer Center for Experimental Software Engineering in Maryland.

The issue includes an extensive interview that Shull conducted with Ed Beach, who led the artificial intelligence programming on the latest version of Civilization by Firaxis Games, helmed by Director of Creative Development Sid Meier. This flagship strategy game series has sold more than 9 million copies worldwide.

Most of the engineering principles that help you develop quality software in a more traditional setting still apply here in the game industry, said Beach, who before joining Firaxis developed software for NASA and the wireless industry. In fact, Id say that software development for the game industry is fundamentally the same as a traditional projectwith the major caveat that your requirements are significantly more fluid than normal.

Testers play a big role in determining the games final version. In a technique pioneered by Meier, parts of a game are also quickly eliminated if testers find them tedious.

We find out whats fun and build around those elements, said Beach. Its a proven method for developing great games. But it means that you have to design the software to accommodate nearly constant change.

One of the articles in the issue offers helpful hints on using a software products line approach to automate more of the software life cycle through reusable domain assets (Improving Digital Games Development with Software Product Lines). Another article describes using massively multiplayer online game middleware to provide load balancing, fault tolerance, cheat detection, and other services (Journey: A Massively Multiplayer Online Game Middleware). A third article explains how to capture gameplay metrics in leaderboard-based video games (Capture and Analysis of Racing-Gameplay Metrics).

The IEEE Computer Societys peer-reviewed IEEE Software magazine offers pioneering ideas, expert analyses, and thoughtful insights for software professionals who need to keep up with rapid technology change. It's the authority on translating software theory into practice. To view the special issue or subscribe, visit http://www.computer.org/software.

About the IEEE Computer Society

With nearly 85,000 members, the IEEE Computer Society is the worlds leading organization of computing professionals. Founded in 1946, and the largest of IEEEs 38 societies, the Computer Society is dedicated to advancing the theory and application of computer and information-processing technology. The Society serves the information and career-development needs of todays computing researchers and practitioners with technical journals, magazines, conferences, books, conference publications, certifications, and online courses. For more information, visit http://www.computer.org.

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